Contessa Mills is a luxury womenswear brand that invites you to abandon the ordinary and embrace the mystical art of dressing up. Contessa Mills worked with us to shape a distinct positioning, voice, and aesthetic, then carry it through product and brand development, packaging, and the debut of a captivating website.

The process of bringing the Baffie brand to life called for a deep exploration of what makes golf more than a sport. As a children’s brand rooted in the game’s rich traditions, Baffie set out to embody three timeless pillars: Family. Sport. Tradition.

We’ve gathered key insights and strategies to help apparel brands navigate the complexities of increased Chinese tariffs and maintain a steady course. Let’s dive into some thoughtful questions and answers that can guide brands through this challenging period.

In the age of social media, creators and influencers are redefining the fashion industry. From limited-edition collaborations to full-fledged apparel lines, today’s creators are turning their influence into thriving fashion businesses.